Massachusetts Municipalities
Warned Away from Broadband Business
But Are We Falling
Behind Other Countries in Internet Access?
By
Georgia Pellegrini
February 5, 2002
Municipalities
should be cautioned to think twice before
entering into the cable TV/Internet business,
according a study released by the Beacon Hill
Institute of Suffolk University.
But
others are worried that the U.S. is falling
behind other countries in Internet access. They
wonder whether the towns could help correct that,
at least for their citizens.
The
broadband issue addressed by the study is one
that has become widely debated recently. Many
citizens in the Commonwealth are concerned that
they cannot work out of their homes or businesses
because AT&T has no plans to wire their
town.
The
latest $45 billion merger agreement between
Comcast and AT&T Broadband has fundamentally
changed the scene in the cable business, allowing
one company to control nearly 40% of the nations
cable market. If high-speed Internet service is
left solely to a cartel is that going to
guarantee good, reasonably priced service to
everyone?
Some
point out that it was a monopoly by the same
AT&T up until only a few years ago that gave
us the best telephone system in the world at very
low costs. But many of the small Internet service
providers say that as a result of the market
imbalance, the giants in the telecommunications
business are able to keep prices artificially
high by charging very high fees for the use of
the phone lines that they control.
They
say the giants encourage an anticompetitive
environment by preventing municipalities from
providing cable service, thus allowing the
situation to continue. The large companies retort
that the tax regulations imposed by local and
federal governments are what force them to charge
higher prices.
Whats the Solution?
So
what is the solution? Should the government
continue to regulate these companies, which may
cause inflated prices? Or should local towns be
allowed to enter into the market and increase
competition with the chance that they too may
have to charge higher prices?
At a
time when every industrialized country except for
the United States has begun a nationwide
initiative to expand broadband use, some fear
that we are falling behind.
According
to CEO John Chambers of Cisco Systems Inc.,
We are falling behind in our K through 12
education system, and now we are falling behind
in broadband. The importance of broadband
has been outlined repeatedly by various
proponents, for it determines competitiveness,
promotes innovation, creates opportunities,
allows for e-commerce, digital distribution, and
video on demand. If the U.S. is the last
industrialized country to make it a priority,
what does that say about the future?
At a
joint hearing of the House Small Business
Committees, Mike Cook, vice president and general
manager of Spaceway, a division of Hughes Network
Systems, suggested a possible solution to
universal accessibility: satellite broadband.
According
to Cook, the only technology that will
ubiquitously provide cost-effective broadband
access across the entire U.S. is satellite
technology. With satellite broadband, there is no
digital divide. There will be no have's or
have-not's. These Spaceway satellites,
scheduled for North American launch in 2002 and
service in 2003, will transmit data over 1,000
times faster than data carried over conventional
telephone lines.
Others
are not convinced, however, that a nationwide
initiative to get high-speed telecommunication
access into every home should be a national
priority. A recent article in the Wall Street
Journal, suggests that these proponents may need
to shift their priorities, and focus not on
supply, but on demand.
Consumers Not Interested, but
Businesses Are
Right
now, there is not a compelling enough reason for
consumers to pay an extra $20-$30 a month for
speedy Internet access that does not afford them
much more capability than a dial-up. In a survey
of Internet users, Jupiter Media Metrix found
that the most frequent activity of dial-up users
was reading and sending email, while the most
frequent activity of broadband users was also
reading and sending email. It is also interesting
to note that 70-80% of U.S. households have the
option of signing up for high-speed cable modem
Internet access, but only 10% actually
subscribe.
Moreover
it appears to many that it is for those who have
gotten used to the high-tech internet use of the
past ten years, and who no longer have the
patience to wait for a dial-up connection. They
want to download digital entertainment and music,
and they want to do it fast. It is indicative of
a generation that has become accustomed to
immediate gratification.
However,
others point out that it is the serious
businessperson who needs the high speed service.
This will begin to increase as many more people
begin to work from their homes. They say it would
be analogous to a town being without any
telephone service today. How ridiculous that
would be. Just because the telephone is used by
many merely for gossip doesnt mean that it
is not a necessary part of our society.
Congress
has been considering ways to increase broadband
access. A bill sponsored by Representatives Billy
Tauzin, a Louisiana Republican, and John Dingell,
a Michigan Democrat, would relax requirements on
local phone companies, allowing them to provide
Internet access nationwide, while not requiring
them to share their networks with competitors.
This may be an attempt to solve the conflict
between government regulation and big broadband
business but does it guarantee opportunity,
affordability, availability, and competitiveness?
For now, only 10% of the families in the U.S.
have bought into that idea.
Towns Advised to Move Slowly
Meanwhile, the Beacon
Hill Institute is warning the towns to look before they leap. The
warning came in a report, entitled Cashing in on Cable: Warning
Flags for Local Government, by economist John Barrett and
others.
It suggests that Mass.
Towns, such as Norwood and Braintree that already
have existing electric power businesses, are
particularly prone to believing that they can
compete effectively with private sector companies
such as AT&T.
Under the misconception that
they can effectively compete in the highly
competitive ever-changing technology of the
industry, these local governments are said to put
themselves at financial risk. This risk is
substantiated in five parts:
- The
case history of five communities from
across the country that have lost money
and/or threatened to increase electric
rates or local taxes after their attempts
to be competitive proved unprofitable.
- Towns
such as Norwood have failed to adequately
assess the financial risks of entering
into the business, demonstrating that
financial data that is interpreted as
profitable to the local accountants could
in reality be unprofitable, as
interpreted by the economists at BHI.
- Cross-subsidization
can occur between industries in the local
towns, pointing to Braintree as an
example. This was a case in which
Braintree transferred $2.2 million from
its electric department to its cable
business last year, creating the illusion
that the cable business was more
profitable than it really was and
simultaneously penalizing the electric
ratepayers.
- The
cable TV/Internet business will further
drain funds away from other community
needs, citing Braintree once again as an
example. The BHI study states that as the
broadband business calls for $1.5
million in new funding, Braintree finds
itself increasingly unable to fund urgent
school, sewer and building renovation
projects.
- The
possibility that the TV/Internet business
may be taxable under the Unrelated
Business Income tax of the IRA.
Thus the municipalities would be
simultaneously jeopardizing the
tax-exempt status of their electric power
divisions.
The
study concludes that once a municipality enters
the telecommunications business, it is unlikely
to withdraw from it, even if it is losing money.
Instead, it will raise rates, divert revenue,
raise taxes and attempt to limit competition from
other providers. Thus local governments should
evaluate the risks carefully in the increasingly
competitive, constantly developing broadband
market.
A copy of the BHI
study can be obtained at BHIs web site at www.beaconhill.org
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